Role:          Lead UI Designer
Agency:     Else London
Year:          2014

01 . 05    |    Responsive website

Full Tilt

Full Tilt is recognised as one of the world’s leaders in online poker and is often cited as the place where poker pros play. I joined the Else team to lead the design across its site for mobile, tablet and desktop.

For more information on the project please visit Else.

[unex_ce_button id="content_44wnyt5mi,column_content_lehlfb7jy" button_text_color="#000000" button_font="custom_one" button_font_size="14px" button_width="auto" button_alignment="left" button_text_spacing="2px" button_bg_color="#" button_padding="10px 60px 10px 60px" button_border_width="1px" button_border_color="#000000" button_border_radius="0px" button_text_hover_color="#ffffff" button_text_spacing_hover="2px" button_bg_hover_color="#000000" button_border_hover_color="#000000" button_link="" button_link_type="url" button_link_target="_blank" has_container="" in_column="1"]Visit Else[/ce_button]

Home page

Desktop. Pre-login showing game stat incentives. Individual game tiles have rollover estate showing game rules and user rating scores.

Mobile. Pre-login state.

Game page

Game grid with filter options. Hover state of a game tile reveals game statistics including Player count, stakes, user ratings.

Game tile design details.




Post login, a side widget allowed the gamer to access their vital information as well as allowing the site to recommend new games based on their history.

10.  11.  12.  13.
Wallet states.


Experience Design Director | Warren Hutchinson
Design Director | Andy Moore
Lead Designer | Marc Hagan-Guirey