No two organisations are the same, and real-world design is rarely a textbook process.
Nineteen years designing across different sectors taught me how to navigate seasonal launches, organisational scale, and brand modernisation. These three case studies show how.
Scaling a simple crypto app into a 360º financial platform
Case studyDigital transformation for a heritage brand in a modern market
Case studyGrowing M&S furniture sales by making quality visible online
Case studyWho's Dandy?
I’m Marc, a Principal Product Designer who enjoys turning complex problems into products people love using. I began my professional career in 2005 in advertising, learning typography, storytelling and visual design, before moving into product in 2011. Since then I’ve led design at leisure and ecommerce giants like Argos, M&S and Haven, and today I’m the most senior designer at a global fintech.
Pixel Dandy dates back to 2007, when “pixel pusher” was the job. Although my role has moved far beyond that, I’m fond of the name and it still suits a self-confessed nostalgia nerd: Masters of the Universe, vintage horror, Halloween, Star Wars, and anything built from tiny squares, from Space Invaders to the Game Boy and C64.
Paper Dandy followed in 2012. It’s my alter ego as a model maker. I’ve had two sold-out solo exhibitions, five published books including a bestseller with Hachette, brand collaborations with LEGO, IBM, Amazon and Mattel, and a seat on a TV judging panel. It gives me a way to explore the full spectrum of creativity, left brain and right.